Retainer Model
The retainer model is a business arrangement where clients pay a recurring fee, usually monthly or quarterly, for ongoing access to a set amount of services or hours. It helps agencies create predictable revenue while providing continuous value to clients.
Retainer Calculator
Calculate your retainer and find the sweet-spot to keep clients happy, and your agency revenue in a healthy state.
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Example
A digital marketing agency might offer a $2,000 per month retainer that includes SEO optimization, ad management, and reporting. Clients can view usage and deliverables through their client portal each month.
